PebblePad Acquires myday to Accelerate Global EdTech Growth

Private equity-backed PebblePad has acquired student engagement platform myday, creating an integrated learning and engagement experience for over 200 institutions worldwide and strengthening its position as a global education technology leader.

Private equity firm, NorthEdge, has announced that it has supported PebblePad to complete its first strategic acquisition, accelerating its global growth.

PebblePad, an award-winning ePortfolio, workbook and assessment platform trusted by over 130 higher education institutions worldwide, has acquired myday, a leading student engagement portal.

This strategic acquisition brings together two sector-leading platforms to deliver a world-first integrated experience that combines learning, assessment and engagement – transforming how institutions support students across higher and further education.

This combined approach will support both existing and new clients to improve student engagement and retention, through enhancing student experiences, outcomes and employability.

Together, the platforms will serve over 200 institutions globally, including universities and colleges across the UK, US, Canada, Europe, Australia and New Zealand.

The acquisition strengthens PebblePad’s position as a global leader in education technology – enabling the business to accelerate its growth both in the further education market and in the US, where demand for digital transformation and personalised learning continues to rise.

Justin Reilly, CEO of PebblePad said: “We are delighted to welcome myday into the PebblePad community. By integrating myday’s engagement capabilities with our learning and assessment expertise, our combined platform can deliver a truly holistic experience for students – in turn supporting our clients to successfully achieve their goals.

“NorthEdge’s investment and ongoing support has enabled us to unlock this opportunity, which is a pivotal moment for both PebblePad and the sector more widely.”

Dan Matkin, Partner at NorthEdge said: “We are delighted to have supported PebblePad to complete its first acquisition – delivering on our collective mission of accelerating growth through providing innovative, best-in-class solutions for higher and further education institutions, and students, around the globe. We look forward to continuing this momentum as we support the team to build an international business of scale.”

The deal builds on NorthEdge’s track record of accelerating growth in their portfolio through M&A, representing the 9th bolt-on acquisition completed across the NorthEdge portfolio in the last twelve months.

The transaction was supported with funding from NorthEdge Fund III and HSBC.

NorthEdge and PebblePad were advised by Squire Patton Boggs (Legal), Cortus (FDD), Claritas (Tax DD), GCS (CDD), Crosslake (Technology DD) and Fellwood (Debt Advisory).